Euro Cycling NZ — Premium Road, Gravel & Mountain Bikes Plus Cycling Gear Now at Action Outdoors

Whether you're chasing KOMs on the road, grinding gravel in the Wairarapa, or gearing up for your first century ride, the right equipment makes all the difference. Euro Cycling NZ brings together some of Europe's finest cycling brands, and we're now carrying their full range at Action Outdoors.

👉 Browse all Euro Cycling NZ products

The Brands

3T — Italian Aero Gravel & Road Bikes

Founded in Turin, Italy, 3T has been at the forefront of cycling innovation since 1961. Originally famous for their handlebars and stems, they've evolved into one of the most exciting bike brands in the world. Their aero gravel bikes — the Exploro and Strada ranges — have redefined what's possible on mixed terrain. We carry the full 3T lineup including the Racemax, Racemax2 Italia, Extrema Italia, Strada, and Ultra series, with builds featuring SRAM AXS, Shimano GRX Di2, and Campagnolo groupsets.

Bioracer — Belgian Performance Cycling Clothing

Belgium's leading cycling clothing manufacturer, Bioracer uses wind-tunnel testing and body-mapping technology to produce race-ready jerseys, bib shorts, skinsuits, and wet-weather gear. If you've watched professional road racing, you've seen Bioracer — they supply multiple WorldTour teams.

Limar — Italian Lightweight Helmets

Limar has been making helmets in Bergamo, Italy since 1986. Their helmets are consistently among the lightest on the market, with MIPS protection, excellent ventilation, and Italian styling. We carry the full road and gravel range.

Challenge — Handmade Cycling Tyres

Challenge tyres are handmade using traditional construction methods — real cotton or nylon casings, natural rubber treads, and supple ride quality that mass-produced tyres can't match. Ideal for gravel, road, and cyclocross.

AGU — Dutch Cycling Apparel & Accessories

From the Netherlands — one of the world's great cycling nations — AGU makes practical, stylish cycling clothing and accessories designed for real-world riding conditions. Rain jackets, commuter gear, bags, and accessories.

Shop by Category

Bikes (38 models)

Road bikes, gravel bikes, and performance frames from 3T. From the all-road Exploro to the aero Strada, every bike is designed and engineered in Italy.

Accessories (74 products)

Helmets from Limar, tyres from Challenge, plus bottles, lights, bags, bike computers, and everything else you need on the road.

Clothing (33 products)

Race-fit jerseys, bib shorts, jackets, gloves, and wet-weather gear from Bioracer and AGU. Men's and women's sizing available.

Parts

Drivetrain components, brake parts, and bike maintenance essentials.

Why Buy Through Action Outdoors?

All Euro Cycling NZ products are available with NZ-wide shipping, prices in NZD, and the convenience of shopping alongside our full outdoor gear range. Whether you ride to the trail or ride on the trail, we've got you covered.

Browse the full Euro Cycling NZ range →